I am passionate about creating elegant solutions for complex challenges. As a first-principles thinker with extensive 0-1 design experience, I blend analytical skills with creativity to develop scalable, innovative solutions aligned with business goals.

My career began at Disney/Pixar, designing toy packaging—a role that sparked my interest in user experience, personas, A/B testing, and user research. This experience taught me to balance the needs of diverse users: captivating children with interactive elements while informing parents about age suitability, safety, and product details.

I am eager to leverage my expertise in user-centered design and strategic thinking in a leadership role, driving impactful UX initiatives and fostering a culture of innovation.